Jeena and JBS join

The 124-year-old Jeena and Company (Jeena) has announced the merger of freight forwarding and logistics oriented JBS Group, based in Ahmedabad, Gujarat, with its operations. As a part of the merger, Jeena will acquire the customers, team and assets of the 67-year-old JBS Group and expand its custom clearance footprint in Gujarat, noted trade reports. "Post-merger, the (Gujarat) business will operate under the name JBS Jeena Logistics, symbolizing the integration of both legacy brands and their combined heritage… This rebranding reflects the unified approach and the strengthened identity of the merged entity,” Jeena partner Homi Katgara told Parsiana on June......



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