"Renowned Parsi culinary entrepreneur Tanaz Godiwalla’s A Parsi Affair condiments now on Amazon Prime across the US,” noted the headline of a press release. Starting with Gajar Meva Nu Achaar and Gor Keri Meva Nu Achaar, the jars priced at $ 10 (Rs 819) each and the combination pack at $ 18 (Rs 1,475), these vegetarian condiments are promoted as "a simple yet sumptuous way to add true Parsi zest to your meals.”
Tanaz Godiwalla’s condiments on Amazon Prime in USA and Canada
"It took almost two years of work” for this tie-up with Amazon Prime to fructify, stated......